Servicios Legales

People in Puerto Rico know how to prepare their homes for a hurricane, but they often forget to protect their most vital documents—the ones needed to file a claim. Using this insight, we developed “Prepárate para ayudarte” (Prepare to Help Yourself). We utilized iconic hurricane warning imagery to design graphic and video pieces that reminded the island that legal preparedness is just as vital as plywood.
In addition, we decided to innovate by using the gondola spaces in supermarkets as a means of communication, since this is where people automatically look for essential items when a hurricane is approaching.